1) Next I think that the app should include people being able to post their car to be washed. I know in Florida this is a huge deal because of the springtime when pollen becomes a big issue. And people would love to have a car hand washed without even having to leave their driveway. Rules would have to be established because I know some apartments don't want cars to be worked on in the parking lots. Not to mention the cleaners will need easy access to running water.
2) Interviews:
3) To continue growing in the existing market I would definitely incorporate vehicle cleaning. Even if it is for something like cars, scooters or even bikes. I also really like the suggestion of the users including what cleaning products they already have. To be honest though, I'm more concerned of actually getting it started, not just theoretically but in reality. I think the idea has promise and the next step would be creating the app and dolling out the updates slowly to get people hooked. I would probably start with target markets in populated cities and several college towns
New Market:
1) My app is targeted towards college students or younger adults living at home, I'm going to try to find some working adults who have houses and kids and see how this app could appeal to them.
2) Instead of using the party aspect towards the adults I'm going to pitch the busy aspect of using the app. Lots of adults are very busy with both adults working 40 hour weeks and if they have kids or pets on top of that they may not have the time to clean or they may want to devote less time towards cleaning, understandably.
3)
4) I think the new market is quite attractive, especially because it is much larger than targeting college students. I also think it is quite likely that I can break into this market. I'm not surprised by what I heard. The new market (adults) want quality and they want safety, while the college students want more options and cheaper prices.
I think my biggest issue with these projects is I really don't know what to do next. I know how to keep adding onto the idea but I want to actually create the product but I have no idea where to start in that regard.
Hi Collin,
ReplyDeleteGreat interviews! Love the app idea as well. I think you're definitely very well aware of what your target market looks like, especially the older one. That's a huge step when it comes to being able to sell to them. Best of luck with this! I think with a solid business plan you can nail an app like this and take advantage of a many local economies. Here's my post: http://gonzalonunezent3003.blogspot.com/2016/04/whats-next.html
Hi Collin! Great job on the assignment. I think your feedback from both your existing and new market proves that your idea of expanding the app will work. I like how you choose a new market to be of an older age and that have more of a busy schedule of working forty hour weeks. You can check out my blog here: http://courtneysrymer.blogspot.com/2016/04/whats-next.html
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